Savvy retailers in every industry increase sales and get higher prices for products sold in their own ‘Store-within-a-Store.’ Companies as diverse and successful as Sears, Macy’s, and Dick’s Sporting Goods feature in-store areas devoted to higher-end, branded merchandise at a higher price point. Those well-known brands (such as Lands’ End or Martha Stewart) attract customers willing to pay more for the quality they expect. This same concept has been proven to pay off for garden center retailers – with research showing that when you implement a Proven Winners® Store-within-a-Store, the average increase in sales is 5 times more than previous sales! Set up Your Own Store-within-a-StoreThis process is easy, too:
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